Last Updated: November 7, 2025

Mixed Media Ventures, LLC ("Company," "we," "us," or "our") operates the GetHighLytics platform, an AI-powered competitive intelligence platform designed exclusively for GoHighLevel agencies. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you use our GetHighLytics service (the "Service").

By accessing or using our Service, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use the Service.

2.1 Personal Information

We collect the following types of personal information:

Account Information: Name, email address, job title, company name

Payment Information: Billing address, payment method details (processed securely through Stripe)

Business Information: Website URLs, company details related to competitive analysis

2.2 GoHighLevel Integration Data

Through our API integration with GoHighLevel:

Prospecting reports uploaded by users for competitive analysis

Contact data necessary to deliver reports to your GoHighLevel subaccounts

Website content data searched and analyzed for competitive intelligence

2.3 Usage Information

Log data including IP addresses, browser type, pages visited

Service usage patterns and feature utilization

Report generation history and analytics data

2.4 Technical Information

Device information and browser specifications

Session data and authentication tokens

API usage logs and system performance metrics

We use collected information for the following purposes:

3.1 Service Delivery

Generate competitive analysis reports using AI-powered algorithms

Integrate with GoHighLevel to deliver reports to your contacts

Process payments and manage subscriptions

Provide customer support and technical assistance

3.2 Service Improvement

Analyze usage patterns to enhance platform functionality

Develop new features and improve existing services

Conduct research and analytics for product development

3.3 Communication

Send service-related notifications and updates

Provide technical support and respond to inquiries

Share important platform announcements and changes

3.4 Legal and Security

Comply with legal obligations and regulatory requirements

Detect, prevent, and address fraud or security issues

Enforce our Terms of Service and other agreements

4.1 Third-Party Service Providers

We share information with trusted third-party service providers who assist in operating our Service:

Replit: Cloud hosting and application infrastructure

Google Cloud: Secure data storage and processing

Stripe: Payment processing services

GoHighLevel: API integration for report delivery

4.2 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4.3 Legal Requirements

We may disclose your information if required by law, court order, or governmental request, or to protect our rights, property, or safety.

4.4 Consent

We may share information with your explicit consent for specific purposes not covered in this policy.

5.1 Encryption and Security Measures

Data in Transit: TLS 1.2+ encryption protocols

Data at Rest: AES-256 encryption for stored data

Secrets Management: Encrypted storage of API keys and authentication tokens

Access Control: Role-based authentication and authorization systems

5.2 Security Standards

SOC 2 Type II compliance

COPPA and FERPA compliance standards

Regular security audits and vulnerability assessments

Industry-standard safeguards against CSRF and SQL injection attacks

5.3 Infrastructure Security

Our cloud infrastructure providers (Replit and Google Cloud) maintain enterprise-grade security protocols including:

Secure data centers with physical access controls

Network security and monitoring systems

Backup and disaster recovery procedures

Regular security updates and patch management

6.1 Retention Period

Account information is retained for the duration of your active subscription

Report data is stored until you delete it or request its removal

Payment information is retained as required for tax and legal purposes

6.2 Data Deletion Rights

You have the right to:

Delete individual reports and analysis data

Request complete account deletion and data removal

Export your data before account termination

Receive confirmation of data deletion upon request

6.3 Automatic Deletion

Inactive accounts may be subject to automatic deletion after extended periods of non-use, with prior notice provided.

7.1 Cross-Border Processing

We may transfer and process your information in countries other than your country of residence. These countries may have different data protection laws than your country.

7.2 Safeguards

When transferring data internationally, we implement appropriate safeguards including:

Standard contractual clauses approved by relevant authorities

Ensuring adequate protection levels in destination countries

Implementing additional security measures as required

8.1 Access and Portability

Request access to your personal information

Receive a copy of your data in a portable format

Transfer your data to another service provider

8.2 Correction and Updates

Update your account information at any time

Correct inaccuracies in your personal data

Modify your communication preferences

8.3 Deletion and Restriction

Request deletion of your personal information

Restrict processing of your data for specific purposes

Object to processing based on legitimate interests

8.4 Withdrawal of Consent

You may withdraw consent for data processing at any time, though this may affect your ability to use certain Service features.

The Service is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you become aware that a child has provided us with personal information, please contact us immediately.

10.1 CCPA Rights

California residents have additional rights including:

Right to know what personal information is collected

Right to delete personal information

Right to opt-out of the sale of personal information

Right to non-discrimination for exercising privacy rights

10.2 Shine the Light Law

California residents may request information about our disclosure of personal information to third parties for direct marketing purposes.

We use cookies and similar technologies to:

Maintain user sessions and authentication

Remember user preferences and settings

Analyze Service usage and performance

Provide personalized user experiences

You can control cookie settings through your browser preferences.

Our Service may contain links to third-party websites or integrate with external services. We are not responsible for the privacy practices of these third parties and encourage you to review their privacy policies.

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will notify you of material changes by:

Posting the updated policy on our website

Sending email notifications to registered users

Displaying prominent notices within the Service

Your continued use of the Service after such changes constitutes acceptance of the updated Privacy Policy.

For questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at:

Mixed Media Ventures, LLC  Email: [email protected]  Website: https://www.mixedmediaventures.com

For specific GetHighLytics privacy inquiries:  Email: [email protected]

This Privacy Policy is effective as of November 7, 2025, and applies to all information collected by Mixed Media Ventures, LLC through the GetHighLytics platform.

This Privacy Policy was last updated on November 7, 2025.